Lewisburg, PA – The Screen Arts Institute has received a $400,000 ARC POWER grant to help fund the launch of its Broadcast Arts Initiative in Shamokin.
The Appalachian Regional Commission (ARC) through its Partnerships for Opportunity and Workforce and Economic Revitalization (POWER) Initiative focuses federal resources on supporting communities affected by job losses in coal mining, coal power plants, and related supply chain industries due to the evolving landscape of America’s energy production.
The Appalachian Regional Commission is an economic development partnership agency of the federal government and 13 state governments including Pennsylvania. PA’s Department of Community and Economic Development (DCED) partners with ARC and the SEDA-COG Local Development District to identify and support projects that will build community capacity and strengthen economic growth in the Appalachian counties of Pennsylvania to reach socioeconomic parity with the nation.
The Screen Arts Institute applied for the grant over the summer with the help of Linda Sterling of the Northumberland County Planning and Economic Development office and Betsy Lockwood, director of project development and grants at SEDA-Council of Governments (SEDA-COG), receiving the funds in October.
SEDA-COG will administer the grant. “It’s not something any one person wants to take on,” stated Mark Stansberry, founder and director of the Screen Arts Institute. “They will take care of reports, procurement of equipment, and allocation of requests. They’re the major liaison.”
Shamokin, once a thriving coal town, has faced significant economic challenges since the collapse of its coal industry, resulting in high poverty rates, limited opportunities for residents, and a high dropout rate that leaves marginalized young adults slipping through the cracks.
With this grant and an additional $400,000 in matching funds, bringing the total project to $800,000, the Screen Arts Institute will launch the Broadcast Arts Initiative. This new program that will open doors to creative careers for at-risk youth and adults in the greater Shamokin region, contributing to the area’s growing revitalization efforts.
“This has been 30 years in the making,” said Stansberry, “I see the potential and I want to add to it.”
The Initiative will offer education and mentorship to at-risk populations 17 years and older, focusing on creative employment and entrepreneurship through visual art courses and hands-on production experience in freelance work.
Courses will be taught by instructors who are artists making a living in the discipline they teach and include animation, digital illustration, graphic design, and mobile game building.
Students will engage in the Screen Arts Institute’s art, video, and mobile app projects, intern in pro bono work for regional nonprofits and small businesses, and design Shamokin-themed souvenirs that will be sold. These experiences will provide opportunities for students to launch their own careers in art, video, and app development within the growing remote and freelance economy.
The Initiative’s first-year goal is to produce 20 new businesses which will start the trend of replacing lost coal industry jobs through creative entrepreneurship. Additionally, the program expects to benefit 60 students, with 30 students graduating and attaining certificates within the next three years.
SEDA-COG is a community and economic development agency in Lewisburg and is one of seven Local Development Districts in Pennsylvania. SEDA-COG enhances the quality of life and economic advantage for residents and businesses in the 11 central Pennsylvania counties through its vital partnerships and initiatives.
